Mike Gross
Data & Strategy Leader & AI Enthusiast
I've spent 20 years building strategy and analytics teams in consulting, tech, and media. Today, I work in strategy and data for the TV streaming industry, where I connect the dots between data and business, translating complexity into clarity.
On LinkedIn, I share insights about the streaming industry and how to become an AI power user. But this guide isn't about my career—it's about what changed when I discovered AI wasn't just another tool, but a transformation.
My AI Journey
Last year, I watched Allie K. Miller's MasterClass, and it fundamentally changed how I think about AI.
Not because it taught me tricks. Because it reframed AI as a transformation, not a tool.
Since then, I've been obsessed. I've spent countless hours:
- Building custom GPTs and AI-powered workflows
- Integrating AI into my daily work and decision-making
- Experimenting with dozens of AI tools across productivity, creativity, and research
- Hosting an AI-First meetup in NYC to bring together others on this journey
- Creating frameworks like 10xYourself.ai and the AI Power User Maturity Curve
Here's what I kept noticing: most people get stuck at Step 2. They open ChatGPT, use it for basic tasks, and plateau.
Not because they're not capable. Because there's no clear path from "I tried AI" to "AI is integrated into how I think and work."
So I built one.
This field guide is the result of that journey—a 15-step framework mapping the path from apprehension to mastery, with real techniques and examples I've learned along the way.
Let's Connect
I share AI insights, frameworks, and practical techniques on LinkedIn. If you're on this journey too, let's connect.
Connect on LinkedIn